SELECT BRAND
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SELECT WAVE
August 2022
July 2022
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April 2022
March 2022
February 2022
January 2022
SELECT TARGET
Consumers
Non Consumers
Young Executive
Technophiles
Young trendy
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SPONTANEOUS AWARENESS TOM
SPONTANEOUS AWARENESS
PROMPTED AWARENESS
ADVERT AWARENESS
OVERALL SCORE
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BRAND IMAGE
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Score 1 to 5
Score 6 to 7
Score 8 to 10
CONSUMERS
Men
Women
18 - 34 y/o
35 - 49 y/o
50 y/o and more
MAIN INDICATORS EVOLUTION
Spontaneous
Awareness
Brand
Awareness
Consideration
Usage